Factory farming of cows is a hot topic in New Zealand at the moment, so a Google search produces around 336,000 results:
7 Dec 2009 … A plan to factory farm dairy cattle in the South Island will harm New Zealand’s clean, green international brand …
But click the
Show options link just above the list of results and a new world opens up. A sidebar appears on the left, that allows you to filter the search results in various ways.
Many of these filters have been available for a while. For example, the options to limit results by time:
Past week or
Past year, among others.
New items though are
we’re introducing new features that bring your search results to life with a dynamic stream of real-time content from across the web. Now, immediately after conducting a search, you can see live updates from people on popular sites like Twitter and FriendFeed, as well as headlines from news and blog posts published just seconds before. When they are relevant, we’ll rank these latest results to show the freshest information right on the search results page.
[Via : Official Google Blog.]
Updates links to see recent tweets relevant to the search terms, and the
Blogs link for, obviously, relevant blog posts.
The definition of ‘blog’ seems fairly loose — in my test search the top few blog search results were filled by news organisations.
It’s going to be interesting to see how this develops, and how useful these real-time results will be.
If you haven’t experimented before with filtering Google’s search results, this would be a good time to start.