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Aaargh! Rewind! Does your website have too much ‘guff’?
Rachel McAlpine wrote about visiting a friend in the middle of major hospital renovations, and points out how websites should be:
[the guide] did not say Welcome to Wellington Hospital. He did not spout a random range of services offered. He did not urge me to come and live in wonderful Wellington. He did not tell me how many hospitals were run by the Capital and Coast District Health Board. He did not tell me to how put one foot in front of the other or press the elevator button. Just like a good search engine, he took me straight to the ward I needed.
Read more at Contented: More like a building than a book.