In a few days time a NASA spacecraft will explore Jupiter. The video here tells all.
Secrets lie deep within Jupiter, shrouded in the solar system’s strongest magnetic field and most lethal radiation belts. On July 4, 2016, NASA’s Juno spacecraft will plunge into uncharted territory, entering orbit around the gas giant and passing closer than any spacecraft before. Juno will see Jupiter for what it really is, but first it must pass the trial of orbit insertion. For more information: nasa.gov/juno and missionjuno.swri.edu.
All by itself that’s pretty exciting stuff, but what really caught my interest here, or perhaps I should say
enchanted me was how this video tells us about the adventure.
Because, not so long ago, this video would probably have been a bunch of talking heads. But no. This video is a trailer, as if for a high-drama adventure movie.
Of course, it’s not the first time this technique has been used, but this
trailer seemed particularly theatrical, playing, I’m sure, on the emotional resonance for those in the US of the 4th of July, when the craft will carry out its mission. Perhaps it also taps into the movie,
Independence Day, which told a story of a hostile spacecraft arriving on Earth and how people managed to stop these aliens in their tracks.
The words resonate:
the scariest thing,
it’s a monster,
it’s relentless. There are
secrets. The mission is to
get in, get the data and get out.
The whole trailer is brilliant, engaging, exciting. It’s not
doing science, a rather mundane and boring term, but
exploring, battling the unknown, adventuring. Which, in the end, is what science is actually about.
I love it. I immensely admire the creativity of the folks who have come up with and executed this. I love the communication and engagement it must be fostering.
It deserves to be shared.